The process of buying and selling houses is complex and uncertain, with many opportunities in the market for improvement. Smart entrepreneurs and innovative companies around…
Ivan Rupnik, Ryan E. Smith, Tyler Schmetterer
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November 22, 2022
For much of the twentieth century, architects, builders, developers, economists, and policymakers have pursued the “dream of the factory-made house”. The hope was that the…
W01-2: Production home building companies infrequently invest in primary consumer market research. In the unusual instances when home builders do conduct consumer…