Geoff Boeing, Julia Harten, Rocio Sanchez-Moyano
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March 1, 2023
In recent years, digitalization has reshaped the housing search. Today, online platforms facilitate housing market information exchange and expand the legibility of the…
Innovations in single-family home construction are badly needed. Studies show that every county in the U.S. is facing an affordable housing shortage. Homeownership is…
W01-2: Production home building companies infrequently invest in primary consumer market research. In the unusual instances when home builders do conduct consumer…