It is my pleasure to comment on two very interesting papers. While very different in orientation—with the Boeing, Harten and Sanchez-Moyano (2022) paper addressing the search…
W11-3: While interest in sustainable residential development and construction has increased, aligning markets to these goals is highly challenging. Useful information…
W01-2: Production home building companies infrequently invest in primary consumer market research. In the unusual instances when home builders do conduct consumer…