August 25, 2011
W11-3: While interest in sustainable residential development and construction has increased, aligning markets to these goals is highly challenging. Useful information available to consumers to inform their decisionmaking remains relatively limited. Consumers have not been led to a performancebased approach to evaluating and valuing housing to the degree they have been in other products’ markets. This paper argues that all delivery agents – as well as the endusers – would greatly benefit from an improved set of evaluative tools to assess housing and context performance and quality with respect to a variety of factors that fit under the sustainability banner...
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